Anyone interested in more effective digital marketing techniques can learn the basics of developing and executing a successful campaign by attending this session. Using digital marketing tools, you can position and market your practice in the best possible way without having to break the bank. Digital marketing is a cost-effective way to drive new patients and make your current patients more valuable. By using social media, strategic digital ads, and emailing, you can create a large return on investment that can be easily tracked.
In this session you will learn many of the tips and tricks from a practice that has been engaged in a commercial bundled payment program with BCBS of NC since 2012. Through the past 4 years many lessons have been learned as a pioneer in this new world of Bundled Payments.
This webinar will provide insight to how a best in class patient experience impacts clinical outcomes, improves clinical and administrative process flows, improve productivity levels, all while yielding improved access models, improved survey results, and improved referral patterns as a result of pleased patients and referring physicians based on patient experience; setting the stage for higher levels of quality care and impact patient engagement, loyalty and partnership in the patient continuum.
Members of the AAOE Data Analytics & Benchmarking Council will focus on results related to practice administrator compensation, overhead rates, and physician compensation and give you practical steps that you can use in your practice to improve your practice’s performance.
The data we have in our EMR and PM systems is often overlooked, while rework and drama in our daily work continues to drain practices of precious resources. This session will help practice managers identify ways to create grassroots business intelligence projects to improve productivity and eliminate rework using the data they already have in their systems in inexpensive projects that rapidly reduce overhead.
Tracy Spears defines specific skills of proven leadership styles and examines the myriad ways a leader’s influence is demonstrated. Her audience is equipped with effective leadership tools that can be applied immediately, resulting in increased teamwork and employee productivity. In this interactive session, Tracy identifies the most common mistakes made by leaders with adjustment strategies to overcome those challenges. She discusses how these leadership skills are enhanced through an understanding of personality temperament needs, strengths, and motivators.
While new payment models are emerging, most orthopaedic practices are still paid for their services from the data within a claim. Embracing and using claims data within an individual practice significantly impacts the bottom line. This session will cover basic accounts receivable performance measures focused on claims data analytics and how using claims data can impact the bottom line. The session will explain how to utilize data from errors, rejections, and denials to improve the bottom line. By attending the session, you will also learn how claims data should be studied before entering into any future contracts to gather metrics to understand internal costs before signing.
A provider’s reputation is a key component and influencing factor in effective branding and public relations. Today’s patients are informed consumers who do their research before scheduling appointments. Online venues such as grading sites, directories, blog postings, review sites, etc. are capturing the consumer's attention. It is so important for each physician and his or her practice to own this online real estate and have an active role in the information contained and managed on each site. In addition, physicians need to be proactive in acquiring all the domain url’s associated with themselves to prevent it falling to others.